Are You Getting Enough Out of Your Existing Lead Pool?

Every business has had situations where customer service representatives accidentally lose a lead. Have you ever wondered how much revenue you’ve lost from those dropped leads? What if you could recover them, increasing sales at a fraction of the cost of generating new leads?

With Blue Corona’s Lead Recovery services, you can make the most out of your existing lead pool (and therefore take full advantage of your marketing spend.

See how one contractor recovered over 200 lost leads with lead recovery services »

With lead recovery services, your customer service representatives (CSRs) call a customer back after he or she inquires about your service but does not book an appointment on the initial phone call. During these recovery calls, your CSRs will ask the callers if they still need services and if there’s anything your company can do to help.

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Real-Time Lead Recovery Helps You Quickly Take Action on Dropped Leads

When your company invests in our lead recovery services, we will flag your calls with details about specific opportunities and unconverted leads four times a day, Monday through Friday. Your CSRs can then use this information to quickly call back leads, maximizing their chances of converting into new sales.

Even if a customer does not turn into a sale on the callback, your team still will have shown the customer they are valued. This will make a unique and positive impression on the customer and ensure that they keep you in mind in the future. Remember, a world-class customer service experience can make the difference between a one-time customer or loyal and referring customer!

How to Increase Leads from Your Existing Lead Pool

There are a couple of strategies you can teach your CSRs right away to make sure you aren’t missing out on valuable leads, including:

Capture the lead information right away. Asking for a caller’s name, phone number, and location early on in a phone call is crucial if you want to avoid losing out on valuable phone leads. Our call tagging services enable us to recover these otherwise lost leads for our clients. Once, we helped a client recover a lead for a $30,000 commercial job!
Don’t pass off the call too quickly. Whether you transfer the call on to someone else or to voicemail, it is vital to make sure you know the customer’s reason for calling and all of their important contact information. Otherwise, you have absolutely no chance of recovering the lead!

Efficient and conscientious lead management is an important practice if you want to ensure that you are converting the maximum number of leads possible from your existing lead pool.

Get Started with Blue Corona Today

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Penguin Air, Plumbing & Electrical

Problem

A prominent Nexstar member servicing the Phoenix Valley, Penguin Air, Plumbing & Electrical first came to Blue Corona in 2019 in search of a new digital marketing partner. A once well-established brand in the Valley community, Penguin was quickly losing rankings, visibility, and customers to competitors that outranked and outperformed them on search engines. Historically, Penguin grew top-line revenue nearly 40% each year until 2019. Owners Wade and Will were ready to make the leap from the “biggest small guy” in the Valley to big-time players.

Solutions

A digital competitive analysis of Penguin’s online presence revealed multiple areas of opportunity across their website, organic search presence (SEO) and paid media (PPC, specifically).

Our Results

$34M

Revenue generated from digital marketing

12%

Reduction in cost per validated lead from digital sources

54%

Of total revenue generated by digital marketing

American Vintage Home

Problem

American Vintage Home, an award-winning residential HVAC and plumbing company servicing Chicagoland’s North Shore area, knew they were up against tough competition online. With multiple, large home service companies dominating the first page of Google search results, the company had an uphill battle to outrank their competitors to generate more qualified leads from their website.

Solutions

The company turned to Blue Corona to improve the performance of its digital marketing campaigns, with an emphasis on search engine optimization (SEO). After an in-depth client intake and onboarding process, Blue Corona’s team got to work installing a custom tracking and analytics setup, optimizing existing web pages, publishing new, SEO-optimized content, and claiming and optimizing local director listings on behalf of American Vintage Home.

Our Results

500+

Keywords ranked on page one of Google search results

10%

Year-over-year increase in validated leads from SEO

77:1

ROI from their SEO investment

Arctic Air Conditioning

Problem

Arctic Air Conditioning’s customer service reps are top notch, but there was one problem—their CSRs simply couldn’t keep up with the high volume of calls generated by Blue Corona’s marketing strategies. The company was leaving thousands of dollars of revenue on the table each month because of it.

Solutions

Enter Blue Corona’s Lead Recovery service, which successfully books an average of 10% more appointments from our clients’ existing marketing budgets.

Our Results

29%

Of all phone calls flagged for recovery

100

Additional jobs booked throughout the year from Lead Recovery

14:1

ROI from Blue Corona's Lead Recovery services

Get Started With Lead Recovery Services Today!

To avoid missing out on sales opportunities and to ensure optimal customer service by using our Lead Recovery program, contact us today!

Lead Capture – Free Competitor Analysis

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See What Our Clients Are Saying

"We struggled, marketing wise, in that we went through several marketing companies and all directing us in the wrong way. We spent a lot of money that we didn't really need to. It's been great since we joined [Blue Corona] and making marketing affordable for us. The name Blue Corona, to us, means leads...money! You should be called Green Corona."

"I would 100% recommend Blue Corona to any new, aspiring HVAC, plumbing, electrical service, home services type business that is looking to expand the footprint of Internet marketing truly because the sense of, they're not like your every other internet marketing company. They're not going to sell you a bill of goods and over-promise and under-deliver. They're going to under-promise and over-deliver."

"There's been plenty of times where we would sit back and look at things and go, "Hey, you know what? That's probably the best decision we made in a long time." I would definitely recommend [Blue Corona] to other service companies because I want to see how other people like me and my family here at work succeed."

Lead Recovery Services