Yelp Advertising Services
Book More Jobs From Yelp’s 84 Million+ Users
With more than 84 million active monthly visitors and more than 32 million searches every month for home service businesses, Yelp ads connect your company directly with customers who live within your service areas.
Blue Corona’s Yelp advertising services leverage Yelp ads to their fullest capabilities, unlocking features and benefits not available to non-Yelp partners and individual advertisers.
- Increase Qualified Leads – Blue Corona’s team of Yelp advertising specialists is professionally trained by Yelp to increase your brand’s visibility across the platform and to generate more message leads and phone calls from Yelp’s platform.
- Reduce Costs – Reduce your Yelp marketing costs using pricing efficiencies only available to Yelp Partners. We leverage Yelp’s partner tools to optimize your Yelp ads to drive more conversions at a lower cost.
- Differentiate Your Brand on Yelp – Free, enhanced profile attributes, ad placement on your competitors’ Yelp profiles, and removal of competitor ads on your profiles separate your brand from the competition among Yelp’s community of users.
Why Market Your Business on Yelp?
Yelp Fast Facts
- 500,000 businesses advertise on Yelp.
- 84 million+ active monthly Yelp users.
- 32 million+ Yelp searches per month looking for home service companies.
- 63% of Yelp users are between the ages of 18 and 54 (the current or next generation of homeowners).
- 96% of all home service searches are non-branded, meaning Yelp users don’t have a company in mind when searching for a home service company.
- 99% of all HVAC and plumbing searches are non-branded, meaning Yelp users don’t have a specific company in mind when searching for an HVAC and/or plumbing contractor.
- 90% of visitors make a purchase within one week of visiting Yelp.
- 57% of Yelp users have an average household income over $100,000.
- Yelp ads reach more than app users — be found on Siri and Alexa, Apple Maps, and on the first page of Google search results.
- Yelp ads generate a lower cost-per-lead than other pay-per-click platforms.
- No long-term contracts; cancel your Yelp ads management service at any time.
Request Service
Penguin Air, Plumbing & Electrical
Problem
A prominent Nexstar member servicing the Phoenix Valley, Penguin Air, Plumbing & Electrical first came to Blue Corona in 2019 in search of a new digital marketing partner. A once well-established brand in the Valley community, Penguin was quickly losing rankings, visibility, and customers to competitors that outranked and outperformed them on search engines. Historically, Penguin grew top-line revenue nearly 40% each year until 2019. Owners Wade and Will were ready to make the leap from the “biggest small guy” in the Valley to big-time players.
Solutions
A digital competitive analysis of Penguin’s online presence revealed multiple areas of opportunity across their website, organic search presence (SEO) and paid media (PPC, specifically).
Our Results
$34M
Revenue generated from digital marketing
12%
Reduction in cost per validated lead from digital sources
54%
Of total revenue generated by digital marketing
American Vintage Home
Problem
American Vintage Home, an award-winning residential HVAC and plumbing company servicing Chicagoland’s North Shore area, knew they were up against tough competition online. With multiple, large home service companies dominating the first page of Google search results, the company had an uphill battle to outrank their competitors to generate more qualified leads from their website.
Solutions
The company turned to Blue Corona to improve the performance of its digital marketing campaigns, with an emphasis on search engine optimization (SEO). After an in-depth client intake and onboarding process, Blue Corona’s team got to work installing a custom tracking and analytics setup, optimizing existing web pages, publishing new, SEO-optimized content, and claiming and optimizing local director listings on behalf of American Vintage Home.
Our Results
500+
Keywords ranked on page one of Google search results
10%
Year-over-year increase in validated leads from SEO
77:1
ROI from their SEO investment
Arctic Air Conditioning
Problem
Arctic Air Conditioning’s customer service reps are top notch, but there was one problem—their CSRs simply couldn’t keep up with the high volume of calls generated by Blue Corona’s marketing strategies. The company was leaving thousands of dollars of revenue on the table each month because of it.
Solutions
Enter Blue Corona’s Lead Recovery service, which successfully books an average of 10% more appointments from our clients’ existing marketing budgets.
Our Results
29%
Of all phone calls flagged for recovery
100
Additional jobs booked throughout the year from Lead Recovery
14:1
ROI from Blue Corona's Lead Recovery services
How Yelp Ads Work
- Yelp ads use a PPC model – Impressions are free; you only pay when someone clicks on your ad using Yelp’s pay per click advertising.
- Optimize your profile and ads – We optimize your Yelp profile and campaigns to drive more visibility and conversions, including phone calls and message leads.
- End-to-end reporting and Yelp ad management – We’re your single point of contact for Yelp ads, so you can focus on your other duties. No need to manage multiple marketing partners, Blue Corona is your single point of contact for all of your digital marketing.
Unlock Yelp Call Tracking for Deeper Insights & Attribution
Phone call tracking is critical in today’s age of digital marketing. Call tracking provides insights into who’s calling, how many calls your marketing strategies generate each month, and connects qualified leads with booked jobs and revenue.
Call tracking is not included in Yelp’s standard advertising offer and is only available when you advertise with a Yelp partner like Blue Corona.
As a Yelp Advertising Partner, we unlock call tracking data, providing full-funnel visibility into Yelp’s performance. Integrate Yelp directly into your standard Blue Corona report, and gain valuable insights into how Yelp is impacting your business.
- Calls
- Message leads
- Qualified phone leads
- Cost-per-qualified lead
- Booked Jobs
- Revenue
- ROI
Professional Yelp Ads Management & Advertising Services
Looking for a team of Yelp experts to manage your Yelp marketing? Our team is:
- Professionally trained by Yelp to optimize for better campaign performance.
- Proactively monitoring Yelp ad campaigns, constantly optimizing to drive more conversions at lower costs.
- In direct contact with Yelp support to assist with campaign setup and tracking, advise on campaign optimization ideas and best practiecs, and troubleshoot any issues that may arise.
- Saving home service companies money. Your ads cost less when you partner with Blue Corona.
- Leveraging Yelp advertising tools not available to individual advertisers to increase qualified leads.
Start Advertising Your Business on Yelp
Ready to advertise your business to Yelpers in your community? Contact us online
We’ll schedule a 30-minute call to learn more about your marketing goals.
Lead Capture – Free Competitor Analysis
// Testimonials
See What Our Clients Are Saying
"We struggled, marketing wise, in that we went through several marketing companies and all directing us in the wrong way. We spent a lot of money that we didn't really need to. It's been great since we joined [Blue Corona] and making marketing affordable for us. The name Blue Corona, to us, means leads...money! You should be called Green Corona."
"I would 100% recommend Blue Corona to any new, aspiring HVAC, plumbing, electrical service, home services type business that is looking to expand the footprint of Internet marketing truly because the sense of, they're not like your every other internet marketing company. They're not going to sell you a bill of goods and over-promise and under-deliver. They're going to under-promise and over-deliver."
"There's been plenty of times where we would sit back and look at things and go, "Hey, you know what? That's probably the best decision we made in a long time." I would definitely recommend [Blue Corona] to other service companies because I want to see how other people like me and my family here at work succeed."