Web Design for Home Builders & Architects

Custom Websites for Home Builders and Architecture Firms Proven to Increase Leads & Home Sales

website design for home builders and architects

Most architects and home builders view their website as an online brochure. While it’s important to show off your recently built homes, a well-designed website is actually a virtual sales rep capable of generating leads and sales 24/7/365, often at a fraction of the cost of traditional home builder marketing.

So how does your website measure up?

Blue Corona specializes in designing websites for home builders and architecture firms that are not only beautiful but also rank well in search engine results and convert your visitors into customers. Let us help you turn your design/build company’s website into your number one sales and marketing tool!

Scroll down to learn more about our website design services for home builders and what’s included. Or, check out our website design portfolio and view some of our latest sites and contact us today!

 

Penguin Air, Plumbing & Electrical

Penguin Air, Plumbing & Electrical
Problem

A prominent Nexstar member servicing the Phoenix Valley, Penguin Air, Plumbing & Electrical first came to Blue Corona in 2019 in search of a new digital marketing partner. A once well-established brand in the Valley community, Penguin was quickly losing rankings, visibility, and customers to competitors that outranked and outperformed them on search engines. Historically, Penguin grew top-line revenue nearly 40% each year until 2019. Owners Wade and Will were ready to make the leap from the “biggest small guy” in the Valley to big-time players.

Solutions

A digital competitive analysis of Penguin’s online presence revealed multiple areas of opportunity across their website, organic search presence (SEO) and paid media (PPC, specifically).

Our Results

$34M

Revenue generated from digital marketing

12%

Reduction in cost per validated lead from digital sources

54%

Of total revenue generated by digital marketing

American Vintage Home

American Vintage Home
Problem

American Vintage Home, an award-winning residential HVAC and plumbing company servicing Chicagoland’s North Shore area, knew they were up against tough competition online. With multiple, large home service companies dominating the first page of Google search results, the company had an uphill battle to outrank their competitors to generate more qualified leads from their website.

Solutions

The company turned to Blue Corona to improve the performance of its digital marketing campaigns, with an emphasis on search engine optimization (SEO). After an in-depth client intake and onboarding process, Blue Corona’s team got to work installing a custom tracking and analytics setup, optimizing existing web pages, publishing new, SEO-optimized content, and claiming and optimizing local director listings on behalf of American Vintage Home.

Our Results

500+

Keywords ranked on page one of Google search results

10%

Year-over-year increase in validated leads from SEO

77:1

ROI from their SEO investment

Arctic Air Conditioning

Arctic Air Conditioning
Problem

Arctic Air Conditioning’s customer service reps are top notch, but there was one problem—their CSRs simply couldn’t keep up with the high volume of calls generated by Blue Corona’s marketing strategies. The company was leaving thousands of dollars of revenue on the table each month because of it.

Solutions

Enter Blue Corona’s Lead Recovery service, which successfully books an average of 10% more appointments from our clients’ existing marketing budgets.

Our Results

29%

Of all phone calls flagged for recovery

100

Additional jobs booked throughout the year from Lead Recovery

14:1

ROI from Blue Corona's Lead Recovery services

Our Custom Home Builder & Architect Website Services

From small home builder website designs to independently owned construction franchisees or franchisors, we have a solution for you.

We like showing instead of telling, so we invite you to view our gallery of contractor websites. Find some inspiration? Contact us online for more information about our website design services for home builders and architects.

The world has gone mobile—more than 50% of all online searches happen on a mobile device. Plus, having a mobile-friendly website is a Google ranking factor. We design your website with a mobile-first approach—optimized and coded for the most up-to-date mobile SEO practices.

Some home builder and architect website designers have contract clauses that say if you leave, you have to pay a large fee, or you won’t get to take your website with you. That’s not the case with us. Once your website is built, it’s 100% yours to keep.

You get a website that differentiates your brand online AND converts more website visitors into leads—completely customized to your business. Blue Corona builds every home builder website on WordPress, the world’s most commonly used content management system (CMS) that is SEO-friendly, agile, and fully customizable to your needs and wants.

What does it take for a landing page to convert? We know the answer. With the right website design elements, calls to action, and ad copy, we can improve your website’s performance. Most importantly, we help you increase the number of leads generated by your website. Learn more about our landing page design and optimization services.

Your website should be your #1 sales and marketing tool for your business. Does your website’s copy represent your best pitch? If you need compelling, SEO-friendly copy and content for your website, we will deliver it. Our in-house copywriters have written thousands of web pages for builders and architecture firms and target the right keywords to make your website more visible on search engine results pages. Learn more about our website copywriting services.

What Modern Homebuyers Want from Your Builder Website

You need website designers who understand what modern homebuyers want from an architect’s or home builder’s website. The process of buying a home has changed drastically over the years. While it used to be that people found new homes through realtors and referrals, now they’re going online—and they have specific expectations if you want them to choose your home building company or architectural firm.

the best home builder designs and custom architect websites have videos and a property listing gallery

What exactly do homebuyers want from your website? The statistics don’t lie:

  • 85% of home buyers want detailed information about properties listed on your website
  • 44% of home buyers find neighborhood information on real estate websites very useful
  • 41% of home buyers want your real estate website to have interactive maps

Other helpful features include a mortgage/financial calendar, community information and demographics, and information on the home building process.

Characteristics of the Best Home Builder Websites

Wondering why your competitors are outperforming you? It most likely has something to do with their website and what’s on it:

  • Your website needs to be visible – When we say visible, we mean in search engines like Google. Over 90% of online experiences begin with a search engine, so your website needs to be optimized for the best search engine optimization (SEO) practices. When you choose our website design company, you’re guaranteed to have a website optimized for SEO.
  • Your website needs to be mobile friendly – 57% of all U.S. online traffic now comes from smartphones and tablets, and 57% of users say they won’t recommend a business with a poorly designed mobile site.  If that’s not enough to convince you, Google also ranks mobile websites higher in the search engine results.
  • Your website needs to be secure – Data breaches and hacked consumer information have been big topics of discussion recently—and your website visitors know this. If your website has any place where users can fill in personal information (even if it’s just a phone number and email address) it needs to be secure. Google also gives preference to secured websites in the search results.
  • Your website needs to be fast – Website visitors need to see something happen on your site in under three seconds. If not, 40% of them will leave and go to another website. Even a one-second delay can cause a 7% reduction in conversions.
  • Your website needs an optimal user experience – Once your page loads, users form an opinion in 0.5 seconds. They expect to be able to find information easily and quickly—especially from a mobile device.

Is Your Home Builder’s Website Design Mobile-Friendly?

website design has changed since 2015, 2016, and 2017. In 2018 and 2019, our home builder web designers make every website template mobile friendly

The modern homebuyer uses the internet to look for houses—frequently from a mobile device. Most look for new homes while on the go, which means your videos, photos, and landing pages all need to be optimized for mobile viewing, and you need to tailor your content for on-the-go consumption with features like easy-to-find (and easy to click) photos, neighborhood information, and property listings.

Have you ever looked at your design/build company’s website on your smartphone? How does it look? Can you read your site’s text and quickly find your company’s phone number? Are you still waiting for your site to load? If you’ve ever tried to browse a traditional website from your phone, you know the problems; they are slow to load and hard to read. Plus, search engines like Google will not rank your site well in search engine results if it’s not mobile-friendly!

Simply put, if your company doesn’t have a website optimized for mobile devices and smartphones, you’re losing prospective clients and sales to other architects and home builders!

Why Choose Our Website Designers for Your Home Builder or Architecture Firm Website?

You have a lot of choices when it comes to web design companies, so why choose us? As a business owner, your website should work for you. Blue Corona specializes in custom, sales-driving web designs for the home builder and architecture industries. Our work ranges from highly customized, enterprise-level web portals for national home builder brands down to affordable web design services for small architecture firms—we guarantee you’ll find something you like. From design to content, our team will handle it all:

  • Website hosting (optional)
  • Website security (optional)
  • Custom website designs (including multiple page templates)
  • Custom website coding and development
  • Optimization for SEO
  • Existing content import
  • Advanced analytics tracking
  • Lead form creation and tracking
  • Website compatibility across all browsers and devices
  • Integration with social media pages
  • XML sitemap creation and submission
  • And more

When you choose Blue Corona as your website design partner, you’ll also receive:

  • A team that understands your architect or home builder business from an owner’s perspective
  • A project manager who coaches and guides you through the process to make sure your site goes “live” on time and on budget
  • A great looking design/build website that exceeds your expectations
  • A measurable improvement in your organic search rankings and visit-to-lead conversion rates. Our typical client experiences a 100 – 500% performance increase between their old website and their new website in areas such as organic traffic generation (SEO) and visit-to-lead conversion rates!

Ready for a New Home Builder or Architect Website?

Want home builder website inspiration? Check out our website design portfolio and view some of our latest sites and contact us today!
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Home Builder Marketing Services

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Lead Capture – Free Competitor Analysis

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// Testimonials

See What Our Clients Are Saying

"We struggled, marketing wise, in that we went through several marketing companies and all directing us in the wrong way. We spent a lot of money that we didn't really need to. It's been great since we joined [Blue Corona] and making marketing affordable for us. The name Blue Corona, to us, means leads...money! You should be called Green Corona."

Jay Kline

"I would 100% recommend Blue Corona to any new, aspiring HVAC, plumbing, electrical service, home services type business that is looking to expand the footprint of Internet marketing truly because the sense of, they're not like your every other internet marketing company. They're not going to sell you a bill of goods and over-promise and under-deliver. They're going to under-promise and over-deliver."

Ross Albert

"There's been plenty of times where we would sit back and look at things and go, "Hey, you know what? That's probably the best decision we made in a long time." I would definitely recommend [Blue Corona] to other service companies because I want to see how other people like me and my family here at work succeed."

Bill McManigal

Partnerships & Awards

Customized Digital Marketing Strategies

we build your strategy to help you outrank and outperform the competition

// Home Services Marketing

SEO (search engine optimization) and paid media are the two most effective ways to increase qualified visitors to your website. If your business doesn’t dominate the first page of search results, you’re losing business to your competition. We help you maximize your search engine real estate across both paid and organic listings on search engines like Google and Bing. This drives more qualified website traffic, calls, and leads to your business (and not your competitors’).

Elevate Your Brand Presence

with a new website

// Website Design & Development

At Blue Corona, we take care of your website for you—from start to finish. The best part? You own 100% of everything we create—the code, content, design—everything. Our websites capture the uniqueness of your brand, deliver a seamless user experience, and serve as the launchpad for your digital marketing campaigns. We provide:

  • Website design and development
  • Hosting
  • Security
  • Webmaster support

Capture & Convert More Leads

without spending a dollar more on marketing

// Maximize your marketing 

Marketing is only successful if your operations team does its job. At Blue Corona, we help your team capture and convert more leads by providing 24/7/365 call answering services and AI-powered website chat to help you:

  • Answer more calls
  • Increase your website conversion rate
  • Book more jobs
  • Provide best-in-class customer experience