Construction Websites

Construction Website Design Services Proven to Increase Leads & Sales

Want more construction contracts and booked projects? It all depends on having a great construction website. 

Your website is not an online brochure—it’s your 24/7 virtual sales rep, capable of generating a massive amount of leads and sales. Regardless if you’re in commercial or residential construction, your target audience expects a seamless, engaging website experience—75% of consumers have judged a company’s credibility based on its website design.

If your website is outdated, doesn’t attract traffic, doesn’t convert visitors into leads, or simply isn’t up to your satisfaction, you need professional construction website design services.

Blue Corona specializes in designing websites for construction companies that not only look great but also rank well in search engine results and convert your visitors into clients. Let us help you redesign your website and turn it into your number one sales and marketing tool!

construction websites

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Penguin Air, Plumbing & Electrical

Penguin Air, Plumbing & Electrical
Problem

A prominent Nexstar member servicing the Phoenix Valley, Penguin Air, Plumbing & Electrical first came to Blue Corona in 2019 in search of a new digital marketing partner. A once well-established brand in the Valley community, Penguin was quickly losing rankings, visibility, and customers to competitors that outranked and outperformed them on search engines. Historically, Penguin grew top-line revenue nearly 40% each year until 2019. Owners Wade and Will were ready to make the leap from the “biggest small guy” in the Valley to big-time players.

Solutions

A digital competitive analysis of Penguin’s online presence revealed multiple areas of opportunity across their website, organic search presence (SEO) and paid media (PPC, specifically).

Our Results

$34M

Revenue generated from digital marketing

12%

Reduction in cost per validated lead from digital sources

54%

Of total revenue generated by digital marketing

American Vintage Home

American Vintage Home
Problem

American Vintage Home, an award-winning residential HVAC and plumbing company servicing Chicagoland’s North Shore area, knew they were up against tough competition online. With multiple, large home service companies dominating the first page of Google search results, the company had an uphill battle to outrank their competitors to generate more qualified leads from their website.

Solutions

The company turned to Blue Corona to improve the performance of its digital marketing campaigns, with an emphasis on search engine optimization (SEO). After an in-depth client intake and onboarding process, Blue Corona’s team got to work installing a custom tracking and analytics setup, optimizing existing web pages, publishing new, SEO-optimized content, and claiming and optimizing local director listings on behalf of American Vintage Home.

Our Results

500+

Keywords ranked on page one of Google search results

10%

Year-over-year increase in validated leads from SEO

77:1

ROI from their SEO investment

Arctic Air Conditioning

Arctic Air Conditioning
Problem

Arctic Air Conditioning’s customer service reps are top notch, but there was one problem—their CSRs simply couldn’t keep up with the high volume of calls generated by Blue Corona’s marketing strategies. The company was leaving thousands of dollars of revenue on the table each month because of it.

Solutions

Enter Blue Corona’s Lead Recovery service, which successfully books an average of 10% more appointments from our clients’ existing marketing budgets.

Our Results

29%

Of all phone calls flagged for recovery

100

Additional jobs booked throughout the year from Lead Recovery

14:1

ROI from Blue Corona's Lead Recovery services

Our Custom Construction Website Design Services

From small general contractor website designs to large construction company websites, we have the website services for you.

We like showing instead of telling, so we invite you to view our gallery of custom website designs. See something you like? Let’s make it happen.

The world has gone mobile—more than 50% of all general contractor website queries happen on a mobile device. Can your website handle it? We design your website with mobile in mind—optimized and coded for the most up-to-date mobile SEO practices.

Some construction web design companies have contract clauses that say if you leave, you have to pay a large fee, or you won’t get to take your website with you. That’s not the case with us. Once it’s built, it’s 100% yours.

You get a website unique for your construction company—either completely custom or designed from the best-converting templates. Depending on the complexity, we usually create websites using WordPress. Learn more about our WordPress website design services.

What does it take for a landing page to convert a lead to a booked job? We know the answer. With the right components and copy, we can improve your site’s performance. Learn more about our landing page design and optimization services!

Your website should be your construction company’s #1 sales and marketing tool. Does your website content represent your best pitch? If you need compelling, SEO-friendly copy and content for your website, learn more about our turnkey copywriting services!

construction website design: 75% of people judge a constuction company based on web design

What Does it Take to Have a Sales-Driving Construction Website Design?

Wondering why your competitors are outperforming you? It most likely has something to do with their website and what’s on it. The best construction websites are visible in search engines, mobile-friendly, fast, secure, and have an optimal user experience.
  • Your website needs to be visible – When we say visible, we mean in search engines like Google. Over 90% of online experiences begin with a search engine, so your builder or construction website needs to be optimized for the best search engine optimization (SEO) practices. When you choose our website design company, you’re guaranteed to have a website optimized for SEO.
  • Your website needs to be mobile friendly – 52% of all U.S. online traffic now comes from smartphones and tablets, and 57% of users say they won’t recommend a business with a poorly designed mobile site.  If that’s not enough to convince you, Google also ranks mobile websites higher in the search engine results.
  • Your website needs to be fast – When building construction websites (or any general contracting website) speed is essential. Website visitors need to see something happen on your site in under three seconds. If not, 40% of them will leave and go to another website. Even a one-second delay can cause a 7% reduction in conversions.
  • Your website needs an optimal user experience – Once your page loads, users form an opinion in 0.5 seconds. They expect to be able to find information easily and quickly—especially from a mobile device
  • Your website needs to be secure – Data breaches and hacked consumer information have been big topics of discussion recently—and your website visitors know this. If your website has any place where users can fill in personal information (even if it’s just a phone number and email address) it needs to be secure. Google also gives preference to secured websites in the search results.

If your website is missing one of these necessities, your bottom line will suffer—a single bad experience on a website makes users 88% less likely to visit that website again. 

you need good construction company website content because negative experiences deter customers

Website Design FAQs

One question we get a lot is “How much does a website cost?”

Truthfully, you can find websites for pretty much any price—but you get what you pay for.

Here’s what goes into the cost of a website:

  • Hosting –  This is the service or company providing space on the internet for your website. Hosting providers include WPEngine (our recommendation if you have a WordPress website), GoDaddy, InMotion, and others.
  • Domain name – This is shown as www.yourcompany.com, and is usually a yearly payment.
  • Design – Some designs are free, other cost money.
  • Plugins and extensions – Typically, the more plugins you want, the more expensive a website gets.
  • The complexity of design – The more customized your website is, the more expensive it will be.

Our web design services aren’t one size fits all—there are no cookie-cutter solutions, at least not from the best companies. A good website design agency will help you figure out the best type of website for your business. What’s important is that your website is beautiful, thoughtfully laid out, and lead-focused.

Choosing between a template and a custom-designed construction site will depend on your needs and your budget. Most small businesses will do just fine with a proven template, but if you have a large company, have specific needs, or want a website that doesn’t look like any of your competitors’ you should go for a custom website.

Your website is not a set-it-and-forget-it marketing asset. You need to continually update it to keep up with the modern customer’s expectations. When you’re building construction websites you always need to keep in mind that the average website has a life expectancy of 2-5 years, so be sure to pick a design and platform that won’t be too difficult to update.

when building construction websites remember they have a lifespan of 2-5 years

A professional construction web design and marketing company, like Blue Corona, can help with this. Did we mention that we use years of data to guide our construction website templates? You’re guaranteed to get a high-performing, lead-driving website.

If your budget is limited, we have a huge library of website design templates and layouts proven effective for SEO and for converting visits into leads. Looking for something completely custom? We do that too. It doesn’t matter whether this will be your first website or a simple SEO tune-up of your existing website, you’ve come to the right place.

To put it simply, your website should be beautiful, thoughtfully laid out, and lead-focused. A professional web design and marketing company, like Blue Corona, can help with this. Did we mention that we use years of data to guide our designs? You’re guaranteed to get a high-performing, lead-driving website. 

Why Clients Love Our Construction Websites

You have a lot of choices when it comes to web design companies, so why choose us? As a business owner, your website should work for you. Since 2007, Blue Corona has specialized in custom, sales-driving contractor web designs, including commercial and home construction websites. Our work ranges from highly customized, enterprise-level commercial web portals down to affordable residential contractor websites for small businesses—we guarantee you’ll find something you like. From design to content, our team will handle it all to give you a turn-key website:

What’s included in your website design packages:

  • Hosting and coding
  • Graphic design
  • Advanced analytics tracking
  • Optimization for SEO
  • Existing content import
  • New content creation
  • Lead form creation and tracking
  • Website compatibility across all browsers and devices
  • Integration with social media pages
  • XML sitemap creation and submission
  • And more!

What’s more, you will 100% OWN your website—unlike a lot of other construction website design companies that hold it hostage. You’d be surprised how many web design companies have hidden clauses in their contracts. 

Ready for a new construction website? Check out our website design portfolio and view some of our best residential construction websites and commercial construction websites. See something you like? Contact us today!

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See What Our Clients Are Saying

"We struggled, marketing wise, in that we went through several marketing companies and all directing us in the wrong way. We spent a lot of money that we didn't really need to. It's been great since we joined [Blue Corona] and making marketing affordable for us. The name Blue Corona, to us, means leads...money! You should be called Green Corona."

Jay Kline

"I would 100% recommend Blue Corona to any new, aspiring HVAC, plumbing, electrical service, home services type business that is looking to expand the footprint of Internet marketing truly because the sense of, they're not like your every other internet marketing company. They're not going to sell you a bill of goods and over-promise and under-deliver. They're going to under-promise and over-deliver."

Ross Albert

"There's been plenty of times where we would sit back and look at things and go, "Hey, you know what? That's probably the best decision we made in a long time." I would definitely recommend [Blue Corona] to other service companies because I want to see how other people like me and my family here at work succeed."

Bill McManigal

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Customized Digital Marketing Strategies

we build your strategy to help you outrank and outperform the competition

// Home Services Marketing

SEO (search engine optimization) and paid media are the two most effective ways to increase qualified visitors to your website. If your business doesn’t dominate the first page of search results, you’re losing business to your competition. We help you maximize your search engine real estate across both paid and organic listings on search engines like Google and Bing. This drives more qualified website traffic, calls, and leads to your business (and not your competitors’).

Elevate Your Brand Presence

with a new website

// Website Design & Development

At Blue Corona, we take care of your website for you—from start to finish. The best part? You own 100% of everything we create—the code, content, design—everything. Our websites capture the uniqueness of your brand, deliver a seamless user experience, and serve as the launchpad for your digital marketing campaigns. We provide:

  • Website design and development
  • Hosting
  • Security
  • Webmaster support

Capture & Convert More Leads

without spending a dollar more on marketing

// Maximize your marketing 

Marketing is only successful if your operations team does its job. At Blue Corona, we help your team capture and convert more leads by providing 24/7/365 call answering services and AI-powered website chat to help you:

  • Answer more calls
  • Increase your website conversion rate
  • Book more jobs
  • Provide best-in-class customer experience