Franchise Websites & Web Design Services
Grow your business with a sales-driving franchise website from the experts
The internet has made franchise marketing more difficult, allowing mom-and-pop shops and small, local businesses to compete for customers with nationally recognized franchises. As a franchise owner, you need a powerful website that works for you—generating leads and sales day and night.
At Blue Corona, we build franchise websites to suit individual franchise owners’ needs and corporate requirements. From multi-location websites to standalone websites, Blue Corona is your one-stop shop for franchise digital marketing and franchise web design services.
When you choose us, you’ll get a website that’s not only beautiful but also ranks well in search engine results and converts more visitors into customers. Because we have extensive experience with large franchise websites, you can count on us for a cohesive, on-brand result.
Let us help you turn your franchise’s website into your number one sales and marketing tool! It starts by contacting us now.
Our Custom Franchise Website Design Services
From design to content, our experienced team will handle it all. If your budget is limited, we have a huge library of franchise website templates and layouts proven effective for SEO and increasing customers. Looking for something totally custom? We can do that too!
See Our Website Portfolio
Custom Mobile Friendly Websites
No Hidden Fees or Website Ownership Clauses
Custom WordPress Website Design Services
Landing Page Design & Optimization
Website Copywriting
Request Service
Penguin Air, Plumbing & Electrical
Problem
A prominent Nexstar member servicing the Phoenix Valley, Penguin Air, Plumbing & Electrical first came to Blue Corona in 2019 in search of a new digital marketing partner. A once well-established brand in the Valley community, Penguin was quickly losing rankings, visibility, and customers to competitors that outranked and outperformed them on search engines. Historically, Penguin grew top-line revenue nearly 40% each year until 2019. Owners Wade and Will were ready to make the leap from the “biggest small guy” in the Valley to big-time players.
Solutions
A digital competitive analysis of Penguin’s online presence revealed multiple areas of opportunity across their website, organic search presence (SEO) and paid media (PPC, specifically).
Our Results
$34M
Revenue generated from digital marketing
12%
Reduction in cost per validated lead from digital sources
54%
Of total revenue generated by digital marketing
American Vintage Home
Problem
American Vintage Home, an award-winning residential HVAC and plumbing company servicing Chicagoland’s North Shore area, knew they were up against tough competition online. With multiple, large home service companies dominating the first page of Google search results, the company had an uphill battle to outrank their competitors to generate more qualified leads from their website.
Solutions
The company turned to Blue Corona to improve the performance of its digital marketing campaigns, with an emphasis on search engine optimization (SEO). After an in-depth client intake and onboarding process, Blue Corona’s team got to work installing a custom tracking and analytics setup, optimizing existing web pages, publishing new, SEO-optimized content, and claiming and optimizing local director listings on behalf of American Vintage Home.
Our Results
500+
Keywords ranked on page one of Google search results
10%
Year-over-year increase in validated leads from SEO
77:1
ROI from their SEO investment
Arctic Air Conditioning
Problem
Arctic Air Conditioning’s customer service reps are top notch, but there was one problem—their CSRs simply couldn’t keep up with the high volume of calls generated by Blue Corona’s marketing strategies. The company was leaving thousands of dollars of revenue on the table each month because of it.
Solutions
Enter Blue Corona’s Lead Recovery service, which successfully books an average of 10% more appointments from our clients’ existing marketing budgets.
Our Results
29%
Of all phone calls flagged for recovery
100
Additional jobs booked throughout the year from Lead Recovery
14:1
ROI from Blue Corona's Lead Recovery services
Characteristics of a Sales-Driving Web Design for Franchises
Website design for franchises is more difficult than for other industries because of fractured locations and inconsistent web data across different entities. Getting things to be consistent across the board is no easy task, which is why franchise web design is best left to marketing companies who have done it before and have a formula for consistent results. You want to find someone with experience building websites for franchisors and SEO for franchisees (like Blue Corona). They require different techniques because they deal with different problems. The best franchise websites all have a few things in common:
- They’re structured correctly – Many franchise websites or collections of websites are massive in size. Often, there’s a lot to handle within one CMS that manages all the locations either on one domain or individual websites. You also may be dealing with multiple franchise owners managing their own website and have to ensure that everyone adheres to a certain standard (which can feel like herding cattle). This becomes impossible if your website isn’t structured correctly.
- They’re visible – The best websites for franchises are visible in search engines, where about 93% of online experiences begin. All of Blue Corona’s websites come optimized for search engines.
- They’re mobile friendly – More than 50% of searches for local businesses happen on smartphones and tablets, and Google ranks mobile websites higher in the search engine results.
- They’re secure – When we say secure, we mean HTTPS instead of HTTP. Data breaches and hacked consumer information have been big topics of discussion recently—and your website visitors know this. If your website has any place where users can fill in personal information (even if it’s just a phone number and email address) it needs to be secure.
- They’re fast – Website visitors need to see something happen on your site in under three seconds. If not, 40% of them will leave and go to another website. Even a one-second delay can cause a 7% reduction in conversions.
- They’re designed with the user in mind – Your website needs to be intuitive and easy to navigate to keep users engaged.
Is Your Franchise Web Design Mobile-Friendly?
Whenever your customers are searching for a local business, they’re going to be searching on their smartphones. If you’ve ever tried to browse a traditional website from your phone, you know the problems; they are slow to load and hard to read. Plus, search engines like Google will not rank your site well in search engine results if it’s not mobile-friendly!
All of our franchise website designs are coded to be mobile-friendly, so you don’t have to worry about a thing.
Why Franchise Owners Love Our Websites
We’ve built websites for a wide variety of franchises—from local franchisees to national multi-chain franchisors. Our franchise clients love our website design services because:
- You get a team that understands your franchise from an owner’s perspective
- You get a project manager who coaches and guides you through the process to make sure your site goes “live” on time and on budget
- You get a great looking franchise website that exceeds your expectations
- You get a measurable improvement in your organic search rankings and visit-to-lead conversion rates. Our typical franchise client experiences a 100% – 500% performance increase between their old website and their new website in areas such as organic traffic generation (SEO) and visit-to-lead conversion rates!
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// Testimonials
See What Our Clients Are Saying
"We struggled, marketing wise, in that we went through several marketing companies and all directing us in the wrong way. We spent a lot of money that we didn't really need to. It's been great since we joined [Blue Corona] and making marketing affordable for us. The name Blue Corona, to us, means leads...money! You should be called Green Corona."
"I would 100% recommend Blue Corona to any new, aspiring HVAC, plumbing, electrical service, home services type business that is looking to expand the footprint of Internet marketing truly because the sense of, they're not like your every other internet marketing company. They're not going to sell you a bill of goods and over-promise and under-deliver. They're going to under-promise and over-deliver."
"There's been plenty of times where we would sit back and look at things and go, "Hey, you know what? That's probably the best decision we made in a long time." I would definitely recommend [Blue Corona] to other service companies because I want to see how other people like me and my family here at work succeed."