Email Marketing Services for Contactors
Use Opt-In Email Marketing as a Low-Cost Way to Increase Referrals, Up-Sells, Leads, and Booked Jobs (Sales)!
Our Email Marketing Process for Contractors
Building Opt-In Email List
- Working with your team to add opt-in email signs up to contact forms
- Utilizing other social media and paid strategies to continue to grow the list
- Adding new opt-in sign-ups for before each new email blast
Designing Custom and Proven-Template Email Layouts
- Analyzing what content most users interact with on your site
- Working with experienced designer to create email template that fits your brand
- Using data from previous email campaigns to incorporate proven design elements
Creating Custom Email Content
- Working with your company and target audience to write valuable content for them
- Running contests and giveaways to increase engagement
- Designing for engagement and conversions
Tracking Your Email Campaigns
- Tracking sends and delivery rates
- Tracking open and click-through rates
- Tracking web visits, leads, sales, and revenue for each email blast
Testing Your Email Campaigns
- Split-testing subject lines
- Split-testing send times and dates
- Split-testing copy and offers
- And more!
Advanced Email Marketing Strategies
- Marketing automation
- Customer retention email
- Win-back email campaigns
- And more!
Looking for a Cost-Effective Way to Grow Your Business?
Opt-in email marketing campaigns are a highly effective way to grow your contracting business. Opt-in email marketing refers to sending your messages—whether they’re to current customers, prospective customers, referral partners, or vendors—to people that have chosen to receive them. Why is this important? If a user has chosen to receive content from your contracting business, they are more likely to open and engage with the email campaign than if it was an unsolicited message. Because of this, opt-in email marketing is far more effective at getting you the leads (and sales!) you’re looking for.
You Have a Contracting Business to Run; Let Us Handle Your Email Marketing Campaigns
While you understand the ins and outs of your contracting job, you might not have the time, tools, or resources to get into the nitty-gritty of your online marketing campaign. And that’s quite alright! But it’s important to remember that email marketing is almost guaranteed to increase your overall marketing performance, and it is a perfect way to complement and enhance other types of marketing strategies such as pay per click, SEO, print, and TV. That’s where we can help.
Blue Corona provides turn-key, “do it for me” email marketing solutions for contracting companies. We handle it all—from creating a customized email template that matches your overall company brand to creating action-oriented copy and promoting your campaigns. Our email marketing campaigns utilize custom, professionally designed email templates, remarkable conversion-oriented content, social media sharing features (Facebook, Twitter, etc.), advanced tracking and analytics tools, and website archiving features.
From formatting your email newsletter template and building an opt-in email list, to crafting compelling copy and tracking your campaign results, our team of email marketing specialists can help take your online marketing to the next level. If you own a contracting company with an existing customer base, opt-in email marketing campaigns are guaranteed to increase referrals, leads, and sales.
What Makes Blue Corona Different
When you choose to work with Blue Corona, you’re getting more than just an SEO and email marketing company. You’re getting a web marketing partner that treats your business as if it were our own. We team strives to truly understand your services, products, sales process, competitors, industry, and markets to effectively market your contracting company on the web, all while tracking and measurably justifying your investment in our online marketing services.
Case Study
Email Marketing Generates 160 Leads In One Month
Download – SEO Case Study Form
What Makes Blue Corona Different from Other HVAC Pay Per Click Management Companies?
Our goal is to be the best analytical, data-driven online marketing and PPC company on the planet! Unlike other PPC companies, we operate from the perspective of a business owner (our account managers have gotten to know more about business than most “paid search gurus” will ever know—call us and see).
We strive to provide superior service by offering the following to all our HVAC PPC clients:
- A dedicated Account Manager, someone who understands business and paid search, to be your guide
- Detailed monthly reports (you can actually understand) that connect PPC performance to your bottom line
- A support team that includes an analyst, web designer/developer, and a dedicated professional copywriter
- Access to our proprietary analytics software because better data drives better results
Partnerships & Awards
