Local Services Ads Management for Moving & Storage Companies

Become a Google Guaranteed Moving & Storage Company

Moving and storage companies across the United States are now eligible for Google’s Local Services ads, the most cost-effective way to generate verified leads from local customers in your market. Local Services advertising puts your moving or storage company at the top of the Google search results, the most coveted real estate on Google.

  • Maximize brand visibility at the top of Google search results
  • Build trust with consumers with a Google Guaranteed badge
  • Generate qualified leads within your specific markets or service areas
  • Get your money back for unqualified leads

At Blue Corona, Local Services ads management is our specialty. We partner with moving and storage companies both big and small, from nationally recognized franchises to privately owned businesses, and have successfully increased leads and sales for moving and storage companies across the United States.

Contact us online for more information about how your company can benefit from Local Services ads management services from the mover marketing and storage facility marketing experts at Blue Corona.

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Local Services Ads Management: What's Included

Why choose us to manage your Local Services ads for you? Convenience, expertise, and a streamlined process—that’s why. We cover it all from start to finish.

The Google Guaranteed badge shows local customers your moving and storage company has been verified by Google, increasing your trustworthiness and setting you apart from the competition. Of course, they don’t just hand out badges to just anyone. There’s a rigorous application process that you’ll need to complete. Luckily, the experts at Blue Corona can walk you through the required licenses, insurance, and background checks to ensure you become a Google Guaranteed moving and storage company.
Show local customers what makes your moving and storage company the best by optimizing your Local Services profile. When customers click your ads, they’re taken to your profile. Let us help you make the most of the space provided by highlighting up to five different Google-verified ways your business is unique, ensure all of your Google My Business reviews carry over to your profile, and more.
Your marketing strategy will make or break your Local Services ads campaign. When you work with the expert team at Blue Corona, you can be sure that your ads will make a difference. We’ll help you set up your ads and launch successful campaigns to showcase all your moving and storage services.
Local Services ad campaigns require constant maintenance and ad bidding to keep your business at the top of the search results. The Blue Corona team is a Google Premier Partner and will continually optimize and manage your Local Services ads based on Google best practices. Learn more about Local Services bidding options.
Keep tabs on how well your Local Services ads are performing to make changes and maximize ROI. Blue Corona offers transparent cost per lead monitoring, including revenue attribution services, so you can see exactly how your marketing dollars are being spent.
As a Google Guaranteed moving and storage company, you can dispute leads generated from your Local Services ads. If an unqualified lead contacts your business, we’ll dispute the cost of the lead with Google on your behalf, helping save you time and reduce your marketing costs.

Penguin Air, Plumbing & Electrical

Penguin Air, Plumbing & Electrical
Problem

A prominent Nexstar member servicing the Phoenix Valley, Penguin Air, Plumbing & Electrical first came to Blue Corona in 2019 in search of a new digital marketing partner. A once well-established brand in the Valley community, Penguin was quickly losing rankings, visibility, and customers to competitors that outranked and outperformed them on search engines. Historically, Penguin grew top-line revenue nearly 40% each year until 2019. Owners Wade and Will were ready to make the leap from the “biggest small guy” in the Valley to big-time players.

Solutions

A digital competitive analysis of Penguin’s online presence revealed multiple areas of opportunity across their website, organic search presence (SEO) and paid media (PPC, specifically).

Our Results

$34M

Revenue generated from digital marketing

12%

Reduction in cost per validated lead from digital sources

54%

Of total revenue generated by digital marketing

American Vintage Home

American Vintage Home
Problem

American Vintage Home, an award-winning residential HVAC and plumbing company servicing Chicagoland’s North Shore area, knew they were up against tough competition online. With multiple, large home service companies dominating the first page of Google search results, the company had an uphill battle to outrank their competitors to generate more qualified leads from their website.

Solutions

The company turned to Blue Corona to improve the performance of its digital marketing campaigns, with an emphasis on search engine optimization (SEO). After an in-depth client intake and onboarding process, Blue Corona’s team got to work installing a custom tracking and analytics setup, optimizing existing web pages, publishing new, SEO-optimized content, and claiming and optimizing local director listings on behalf of American Vintage Home.

Our Results

500+

Keywords ranked on page one of Google search results

10%

Year-over-year increase in validated leads from SEO

77:1

ROI from their SEO investment

Arctic Air Conditioning

Arctic Air Conditioning
Problem

Arctic Air Conditioning’s customer service reps are top notch, but there was one problem—their CSRs simply couldn’t keep up with the high volume of calls generated by Blue Corona’s marketing strategies. The company was leaving thousands of dollars of revenue on the table each month because of it.

Solutions

Enter Blue Corona’s Lead Recovery service, which successfully books an average of 10% more appointments from our clients’ existing marketing budgets.

Our Results

29%

Of all phone calls flagged for recovery

100

Additional jobs booked throughout the year from Lead Recovery

14:1

ROI from Blue Corona's Lead Recovery services

What’s the Difference Between Local Services Ads and Pay Per Click?

Local Services ads aren’t your standard pay per click (PPC) campaigns. There are three major differences that set them apart.

1. Pay Per Lead vs. Pay Per Click (PPC)

With Local Services ads, you pay only when contacted by a qualified lead (pay per lead). With PPC ads, you pay for each click (as the name suggests), whether that click turns into a lead or not.

2. Google Guaranteed Badge vs. No Google Guaranteed Badge

Local Services ads are one of two ways to earn the coveted Google Guarantee badge. That means you get a green checkmark, along with the ability to dispute leads. Google will also offer refunds to customers who are unsatisfied with their services booked through Local Services ads, but they only offer this service to Google Guaranteed businesses. PPC ads alone won’t earn you a Google Guaranteed badge or any of the benefits that come along with it.

3. Lead Dispute vs. No Lead Dispute

Why pay for leads that aren’t qualified? When you use Local Services ads, you can dispute unqualified leads and get your money back! We’ll even dispute the lead for you. You can’t dispute a click from PPC ads. You’re going to pay whether it turns into a lead or not.

Local Services Ads Ranking Factors

To earn a ranking at the top of Local Services results, you’ll need to optimize your Local Services campaigns according to Local Services four primary ranking factors:
  1. Number of reviews and average rating – Google rewards high-rated businesses. The more 5-star reviews you get, the higher your ad will rank.
  2. Responsiveness – How quickly do you respond to leads generated through Local Services ads? The faster, the better.
  3. Proximity to searchers – Google will use your Google My Business listing and other NAP citations to put your business at the top of the results for customers near you.
  4. Maximum bid – How much are you willing to pay for each lead? Outbid the competition with a solid bidding strategy to rank at the top of the results.
When you work with Blue Corona, we’ll optimize your Local Services ads for you. Stay at the top of the search results with a winning strategy without taking time away from your busy schedule.

The Marketing Leader for Moving & Storage Companies

Ready to start generating more local leads for your moving and storage company? You’ve come to the right place. The expert team at Blue Corona is a leader in marketing for moving and storage companies, and we’d love to help you set up Local Services ads to grow your business.

Contact us today to learn more about Local Services ads for moving and storage companies.

Case Study

24:1 ROI from Google Local Services Ads

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Why Select Blue Corona Over Other Local Services Ad Management Companies?

At Blue Corona, we try and let our clients speak for us. Take a look at what other contractors like you have to say about our work. Above all, everything we do comes from the perspective of a business owner, and we treat your business like our own.

Done that? Great! Let’s get down to the details. We can offer you a few guarantees other companies can’t:

  • You Don’t Have to Worry About Long-Term Contracts. We won’t handcuff you for a specific amount of time. Ever.
  • You’ll Own Your Ad Creatives. Some Local Services ads management companies won’t let you keep your ad creatives when you leave. Not us.
  • You’ll Optimize Your Marketing Costs. All of your Local Services campaigns are tracked, measured, and analyzed for improvements. This lowers your costs and raises results.
  • You Get a Dedicated Account Manager to be your guide, as well as a support team that includes an analyst, web designer/developer, and a dedicated PPC management specialist.
  • You Get Detailed Monthly Reports (you can actually understand) that connect Local Services performance to your bottom line.
// See What Our Clients Are Saying

Testimonials

Partnerships & Awards

Customized Digital Marketing Strategies

we build your strategy to help you outrank and outperform the competition

// Home Services Marketing

SEO (search engine optimization) and paid media are the two most effective ways to increase qualified visitors to your website. If your business doesn’t dominate the first page of search results, you’re losing business to your competition. We help you maximize your search engine real estate across both paid and organic listings on search engines like Google and Bing. This drives more qualified website traffic, calls, and leads to your business (and not your competitors’).

Elevate Your Brand Presence

with a new website

// Website Design & Development

At Blue Corona, we take care of your website for you—from start to finish. The best part? You own 100% of everything we create—the code, content, design—everything. Our websites capture the uniqueness of your brand, deliver a seamless user experience, and serve as the launchpad for your digital marketing campaigns. We provide:

  • Website design and development
  • Hosting
  • Security
  • Webmaster support

Capture & Convert More Leads

without spending a dollar more on marketing

// Maximize your marketing 

Marketing is only successful if your operations team does its job. At Blue Corona, we help your team capture and convert more leads by providing 24/7/365 call answering services and AI-powered website chat to help you:

  • Answer more calls
  • Increase your website conversion rate
  • Book more jobs
  • Provide best-in-class customer experience